Girlz ink
Meet the team
We are more than just a team. We're more like a ride-or-die girl gang—heavy on the ride, light on the die. We’re the kind of crew that makes magic together... and questionable group texts.
We work hard, laugh harder, and fully understand the emotional damage a broken spreadsheet can cause. While Teryn is the one behind the needle doing the PMU procedures, the rest of the crew are behind the scenes making it all run like a finely tuned OMG Bishop Wand machine. Marketing, customer service, logistics, pigments, packaging, operations, spreadsheets with formulas so long they deserve their own Netflix docuseries—yeah, they do that.
Together, we serve the PMU industry with heart, hustle, and a little bit of eyeliner attitude. We support artists, elevate education, and raise the standard. We’re a blend of grit and grace—driven by love for what we do, and deep respect for each other. It’s not just business for us—it’s sisterhood. We show up for the industry, and we show up for each other. That’s what makes this team so powerful. That’s what makes Girlz Ink more than a brand. We’re a movement. We’re a mood. And we’re definitely a group chat you don’t want leaked 😉
Teryn Darling
Master Artist, Lead Educator & Co-founder
Teryn Darling has been a cosmetic tattoo artist for over 24 years. Her background and experience in body tattooing elevated her to be one of the most skilled, versatile and standout artists in the PMU industry. Her love for the craft and industry runs deep with a mission to elevate the industry with her knowledge, leadership and innovations.
She started her mission early in her career by introducing education and classes on needles and machines. She took a lot of heat for educating and empowering artists on these topics, yet remained fearless and stayed on task. Today, this knowledge and education is thriving because of her unyielding commitment to artist empowerment. A true Maverick.
She launched and cultivated the Girlz Ink Store - the industry’s first supply store with new, exciting and advanced product & tool options. The Girlz Ink Store has grown into one of the most trusted sources offering artists top quality pigments, products and tools paired with unsurpassed artist support.
She was the first to bring the industry live webinars in Color Theory. Ten years later, The Beyond the Epidermis Skin & Color Theory Online Course has grown and evolved in to one of the most referred and respected color theory classes in the industry. Her development of the Li-FT® Saline Removal Solution, Removal Techniques and Emergency Removal® has elevated the industry and artist capabilities in that area of expertise. All of which and more can be learned on the Girlz Ink Online Training Academy. A true innovator.
In addition to the expansive online training academy, Teryn and her team are celebrating moving into their 5th year of the Tatter-a-fact® Podcast where they are creating community and devoting free education while inspiring and entertaining artists of all levels. She has spent the last 19 years conducting sold out classes and has trained and mentored thousands of artists from all over the world. A true Leader.
She may be most notably known for her relationship with Li Pigments. She recently released her very own pigment line…Teryn Darling’s OMG® Eyebrow & Eyeliner Pigments made with advanced technologies providing quick & easy implantation, penetration and saturation ensuring a gradual and even fading process. They are quickly becoming an artist favorite and the industry’s hottest disruptor rewriting the rule book, and setting a new standard for jaw-dropping excellence.
Teryn is a powerhouse in the PMU world—revolutionizing the game with her skills, global mentorship, and electric presence. A fierce leader and innovator, she leaves a lasting mark with unmatched authenticity and passion.
Kat Boehme
Chief Executive Officer & Co-Founder
Kat Boehme is the CEO and Co-Founder of Girlz Ink, leading the company with vision, heart, and a deep commitment to excellence. Kat oversees all aspects of the company’s operations and is responsible for driving Girlz Ink’s growth, innovation, and industry leadership.
Kat’s career began in Los Angeles as a topical makeup artist and licensed esthetician, where she quickly gained recognition for her artistic eye and natural ability to create symmetry and beauty. After moving to Las Vegas, she took a position as a cocktail waitress at a major hotel on the Strip. What began as a temporary job turned into several years of connecting with people and mastering the art of exceptional service—an experience that still shapes her leadership style today.
In 2010, Kat joined forces with Teryn Darling to co-found Girlz Ink, united by a shared dream to build a brand that would elevate both permanent makeup clients and artists. As CEO, Kat has been instrumental in every aspect of Girlz Ink’s success, from opening their flagship studio and building a world-class team of artists, to launching the Girlz Ink online store and training academy.
Today, Girlz Ink is recognized worldwide for its talented team, top-tier PMU pigments and products, and industry-leading training. Kat’s strategic leadership, dedication to quality, and passion for supporting artists at every stage have been key to building the trusted reputation Girlz Ink enjoys today.
Kat’s love for the permanent makeup industry grows every year, and she is grateful for the opportunity to inspire, support, and champion both artists and clients. As CEO, she continues to guide Girlz Ink forward—setting new standards of excellence in PMU.
Olivia Martinez
Chief Marketing Officer and Right Hand to Teryn Darling
Originally from Zacatecas, Mexico, Olivia Martinez moved to Las Vegas at a young age, where she built a solid foundation in business and marketing. Olivia earned her Associate’s Degree in Business Management from the College of Southern Nevada, where she served as Vice President of Fellowship and Service for the Phi Theta Kappa Honor Society—demonstrating her leadership through organizing impactful events with multiple non-profit organizations.
Olivia continued her education at the University of Nevada, Las Vegas, graduating with a Bachelor of Science in Business Administration – Marketing, all while managing a retail store full-time. Her ability to excel academically while balancing a demanding work schedule speaks to her remarkable dedication and work ethic.
Since joining Girlz Ink in 2020, Olivia has played a pivotal role as Chief Marketing Officer and trusted right hand to Teryn Darling. She leads all aspects of product marketing, brings technical expertise to every project, and oversees creative direction—including graphic design and video production. Olivia’s broad skill set, strategic mindset, and relentless pursuit of excellence have been key drivers of Girlz Ink’s ongoing growth and innovation.
Passionate about continuous learning and adapting to new trends, Olivia is known for bringing fresh ideas and stability to the team. Her leadership and creative vision continue to shape the future of Girlz Ink, making her an invaluable asset to both the company and the permanent makeup industry.
Sarah Olson
Chief Sales Officer, Girlz Ink
Sarah brings over nine years of experience in business-to-consumer sales, with a specialization in career development and technology. Her journey began with as a leading corporate trainer for Microsoft and Cisco, where she quickly established herself as a top producer. Leveraging her expertise, Sarah transitioned into territory sales management, successfully overseeing five post-secondary schools across three states.
In late 2022, Sarah chose to embark on a new path, shifting industries to apply her extensive skill set in a fresh capacity. Her passion for driving organizational growth and supporting customer success led her to join Girlz Ink in February 2023. Sarah's dedication and deep understanding of client relations quickly earned her a leadership role as Chief Sales Officer.
Sarah is committed to advancing Girlz Ink's mission by fostering innovation, enhancing customer experiences, and contributing to the company’s continued growth and success. She is passionate about empowering the organization to reach new heights and ensuring that both students and artists receive exceptional support and service.
Jen-jen Juan Ratcliff
Creative Director – Girlz Ink
With over 20 years of experience in graphic design and marketing, Jen-jen is a seasoned Designer and Creative Director known for delivering impactful, strategy-driven work across print and digital platforms. Born and raised in Buffalo, New York (and a lifelong Bills fan), she moved to Los Angeles after earning her Bachelor's Degree in Graphic Design to pursue a creative career rooted in storytelling, visual identity, and brand elevation.
Her journey has taken her through major entertainment studios, couture bridal designers, restaurants, children’s footwear, and both large-scale marketing firms and boutique agencies across LA and Las Vegas — giving her a well-rounded perspective on branding across a wide range of industries. Over the years, she’s designed everything from billboards and bus wraps to packaging, email campaigns, social graphics, print and digital ads, videos, and PR kits.
But it was the Girlz Ink story that truly captured her heart. As a mother of two daughters, Jen-jen was inspired by the brand’s mission — empowering women, building community, and growing an empire with grit and integrity. Drawn to the passion, purpose, and authenticity behind the brand, she joined the team to help bring that same fire to the creative. Today, she channels her decades of experience into visuals that celebrate boldness, beauty, and the women empowering the PMU industry.